This Digital Marketing Manager role at a growing brand leads and grows digital marketing efforts, from brand awareness to conversion. Responsibilities include strategy development, campaign management, content creation, SEO/website optimization, email marketing, and performance analysis. The role emphasizes data-driven decision-making and collaboration with cross-functional teams.
Requirements
- Bachelor’s degree in Marketing, Business, or a related field.
- 3+ years of experience in digital marketing, ideally in e-commerce, SaaS, or digital product spaces.
- Proven success in planning and executing end-to-end digital campaigns.
- Solid grasp of SEO, SEM, email marketing, social media, and content marketing.
- Proficiency with tools such as Google Analytics, SEMrush, Facebook Ads Manager, etc.
- Experience with email platforms like Mailchimp, Klaviyo, or similar.
- Strong copywriting and creative content development skills.
- Highly organized with excellent project management abilities.