Paid Media Analyst

Paid Media Analyst to join our team in Colombia, focusing on lead generation through paid digital campaigns in the US Hispanic market. Aprende Institute is a leading online education platform in Latin America.

Requirements

• Plan, execute, and optimize campaigns in Meta Ads (Facebook and Instagram)
• Manage Google Ads (Search, Display, Video, Performance Max)
• Execute campaigns on TikTok Ads and other social platforms
• Define and manage budgets to meet CPL, CPA, and ROAS goals
• Analyze KPIs, create reports, and generate insights for optimization
• Collaborate with creative and marketing teams to design effective resources
• Identify new audiences, trends, and growth opportunities

Benefits

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