We're hiring a Product Marketing Lead to define how BackOps goes to market, own positioning, messaging, and GTM strategy, and drive growth.
Requirements
- 5+ years of experience in B2B product marketing or marketing roles closely tied to product and GTM
- Proven track record of taking B2B products from 0→1 (early positioning, first pipeline, first wins)
- Experience with B2B SaaS, enterprise software, workflow automation, or highly technical products
- Strong interest in—or experience marketing—AI/ML-powered products (technical fluency is a big plus)
- Exceptional storytelling, positioning, and written communication skills
- Data-driven mindset with comfort owning metrics tied to revenue and growth
- Entrepreneurial attitude: comfortable with ambiguity, scrappy execution, and wearing many hats
- Excited to build, not just optimize
Benefits
- Competitive salary
- Meaningful equity
- Comprehensive benefits