Fractional Product Marketing Manager
CareMessageAtlanta, Georgia, United States
Posted December 4, 2025
120000 - 180000 USD year
Full Time
About the Company
CareMessage is a technology non‑profit that builds the largest patient engagement platform for low‑income populations in the United States. Leveraging its Health Equity Engine™, the platform combines messaging, data analytics, and interoperability to enhance access to care, improve clinical outcomes, and address social determinants of health. With over 20 million patients reached since 2013, CareMessage is the only patient‑engagement solution proven to scale health equity, and it reinvests all revenue back into community impact. Its team—many of whom have lived experience in the communities served—provides services such as mobile health messaging, appointment reminders, care management, and value‑based care analytics, positioning CareMessage as the partner of choice for organizations committed to advancing health equity.
Job Description
We are seeking a part-time Product Marketing Manager to help execute CareMessage's product positioning and launch execution. This role sits at the intersection of Product, Brand, and Growth, working across teams to translate complex technical capabilities into clear, compelling, and differentiated narratives for our key customer segments.
Requirements
- 6–10+ years of product marketing or go-to-market experience in SaaS, healthtech, or related fields
- Proven ability to create positioning, messaging, and collateral that translate technical features into customer impact
- Experience managing launches or release campaigns in close coordination with product and marketing teams
- Strong written, visual, and verbal storytelling skills, with ability to adapt messaging across audiences
- Exceptional organizational and communication skills to manage multiple projects and stakeholders
- Comfortable working independently in a fast-paced, cross-functional environment
- Mission alignment with improving healthcare access and outcomes for underserved populations
Benefits
- $60 - $90 an hour