Marketing Automation Specialist

Epic Staffing Group is seeking a Marketing Automation Specialist to develop, execute, and optimize automated email and SMS campaigns. The role involves designing multi-step workflows, tracking communications, and reporting campaign performance. The position requires strong understanding of email and SMS platforms, CRM/ATS data flow, and reporting alignment. The ideal candidate will have three years of experience in lifecycle, CRM, or marketing automation campaign management.

Requirements

• Three years of experience in lifecycle, CRM, or marketing automation campaign management
• Strong understanding of email and SMS platforms (e.g., HubSpot, Customer.io, Marketo, Salesforce Marketing Cloud, or equivalent)
• Experience implementing UTM tracking, tagging, and attribution within campaign workflows
• Knowledge of CRM/ATS data flow and reporting alignment for campaign performance measurement
• Experience with dynamic content, segmentation, and audience personalization
• Basic familiarity with Google Analytics, Looker Studio, or other reporting platforms
• Communicate effectively in writing
• Focus on the details of work content, work steps, and final work products
• Engage others for input, contribution, and shared responsibility for outcomes
• Analyze work, set goals, develop plans of action, utilize time
• Affect or change other’s positions or opinions
• Engage effectively in dialogue

Benefits

• Competitive salary package
• Quarterly performance bonus
• HMO (medical and dental) & Life Insurance coverage
• Paid vacation and sick leave credits
• Additional Covid-19 vaccine and birthday leave credits
• Extra allowances for WFH set-up (internet subsidy and transportation allowance for WFO set-up)
• Medicine & Optical reimbursements
• Perfect Attendance bonus