VP of Growth

Flock Safety is seeking a VP of Growth to lead the company's full-funnel growth engine, including lifecycle marketing, performance marketing, and analytics. The ideal candidate will have 15+ years of experience building growth engines at high-growth tech or platform companies, with expertise in lifecycle automation, SEM, paid social, programmatic, SEO, CRO, and web performance. The role requires a strong understanding of contemporary marketing technology, as well as the ability to translate brand narratives and PMM positioning into performant funnels and offers without sacrificing craft or compliance. The successful candidate will be a cross-functional leader who can build and coach high-leverage ICs/leaders and create a culture of speed, learning, and accountability.

Requirements

• 15+ years of experience building growth engines at high-growth tech or platform companies
• Deep expertise in lifecycle automation (MAP/CRM/CDP), SEM/paid social/programmatic, SEO/CRO, and web performance
• Advanced experimentation and measurement chops: holdouts/geo tests, MTA, MMM, incrementality, and causal inference fundamentals
• Deep understanding of contemporary marketing technology, and be a futurist in determining best-in-class for tomorrow
• Systems operator who moves quickly from hypothesis → test → decision → playbook; strong financial rigor and P&L literacy
• Cross-functional leader who can translate brand narratives and PMM positioning into performant funnels and offers without sacrificing craft or compliance

Benefits

• Flexible PTO + 11 company holidays
• Fully-paid health benefits for employees (Medical, Dental, Vision, HSA match)
• 12 weeks 100% paid parental leave, with additional recovery time for birthing parents
• $50,000 lifetime fertility & family benefits via Maven
• Mental health support through Spring Health
• Caregiver support via Cariloop
• 1:1 equity tax advisor sessions
• Active ERGs: Women of Flock, Flock Proud, LEOs, Melanin Motion
• WFH stipend ($150/month) + productivity stipend ($300/year)
• One-time home office stipend ($750)