We are seeking a dynamic Growth Lead to drive user acquisition and maximize conversion of free users to paid subscriptions. This role involves developing data-driven strategies, analyzing user behavior, and creating targeted marketing campaigns to accelerate revenue growth. The successful candidate will be responsible for the entire user acquisition funnel.
Requirements
- Proven track record of driving user acquisition and significantly improving free-to-paid subscription conversion rates.
- Strong analytical skills and experience using data to inform marketing decisions.
- Proficiency in marketing automation tools, CRM systems, and analytics platforms (e.g., Google Analytics, Mixpanel, HubSpot).
- Excellent written and verbal communication skills.
- Experience in the SaaS or B2B space is a plus.
- Experience with A/B testing, and funnel optimization.
- Deep understanding of customer lifecycle marketing.
Benefits
- Work in a fast-paced, collaborative, and supportive environment.
- Opportunity to grow and advance your career.
- Opportunity to be on the ground floor of a fast-growing startup.
- Competitive salary and benefits package.