Senior Brand Manager - Brand Growth and Innovation

You'll be a Senior Brand Manager, Brand Growth & Innovation, leading brand building initiatives across North America for the Kotex (Feminine Care) portfolio. You'll drive identification, prioritization, and fulfillment of unmet/underserved consumer needs, and develop a validated, consumer-driven, and transformational innovation pipeline to bring to market.

Requirements

• Bachelors Degree in Business and/or Marketing
• At least 10 years' experience in marketing with brand management (B2B - CPG companies)
• Experience leading innovation strategy, concept, and product development and commercialization
• Strong understanding of brand foundational tools, consumer insight identification, segmentation, and target development
• Experience with brand positioning and brand strategy development
• Concept & Brief writing for product innovation, renovation, and commercial news
• P&L management; development and execution of brand marketing; cross-functional knowledge; direct experience in all various aspects of business including manufacturing, product & technology development, and product supply
• Experience managing at least one direct report
• Proven capability to lead in a matrix organization driving collaboration across businesses and functions
• Demonstrated capability in leading agency partners in long-term projects
• Travel 10-20% of the work time

Benefits

• Great support for good health with medical, dental, and vision coverage options
• Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents
• Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events
• Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare