Customer Marketing Manager
MappedinWaterloo, Ontario, Canada
Posted October 6, 2025
Full Time
About the Company
Mappedin is a global leader in indoor mapping and spatial data management, providing solutions that enhance indoor experiences through custom enterprise solutions, easy-to-use developer tools, and a self-service mapmaking platform. Our services include indoor wayfinding, turn-by-turn directions, and AI-powered mapping technology, enabling customers to optimize spaces, track assets, and ensure public safety across various indoor environments.
Job Description
Mappedin is a leading indoor mapping platform transforming venues and making the experience more accessible and efficient. They are seeking a Customer Marketing Manager to build and execute strategic marketing programs to engage, retain, and grow their customer base. The role involves developing lifecycle campaigns, nurturing customer relationships, and driving co-marketing initiatives.
Requirements
- 3–5 years of experience in customer marketing, lifecycle marketing, or similar roles within a B2B SaaS environment
- Strong understanding of the customer journey
- Excellent written and verbal communication skills
- Hands-on experience with HubSpot and marketing automation tools
- Proven ability to work cross-functionally
- Strong incorporation of AI into day-to-day execution
