Director, Growth Marketing

Pager Health is a connected health platform company that enables healthcare enterprises to deliver high-engagement, intelligent health experiences for their patients, members and teams through integrated technology, AI and concierge services. We are seeking a dynamic and strategic Director, Growth Marketing to join our team.

Requirements

• Bachelor's degree in marketing (or related field), master's degree preferred
• 6+ years of experience in growth marketing strategy, design and execution, in roles of progressively increasing responsibility, within high-growth health-tech organizations
• Healthcare B2B marketing into Payers, Employers and Providers required
• Deep knowledge with how the US healthcare system operates, and complex buying cycles for payers, Employer Groups and Providers.
• Strong experience in all bound and integrated omni-channel campaign designs that leverage paid digital, events, content syndication, webinars and other strategic elements
• Proven experience in buyer journey marketing that drives leads towards top of funnel pipeline growth.
• 2+ years of experience leading growth marketing and collaborating with marketing team and stakeholders to ensure campaigns are strategically aligned to company goals and executed on time.
• Experienced in building buyer journey marketing playbooks and end-to-end Go-to-Market campaigns from the ground up, including account-based marketing (ABM) and B2B/Enterprise digital marketing
• Strategic thinker with proven ability to craft and execute impactful marketing campaigns, driving initiatives over the finish line

Benefits

• Medical, dental, vision, financial, generous PTO, stipends for professional development, and wellness benefits