Paid Acquisition Lead (B2B) for a high-profile B2B marketing agency. Responsible for developing and executing paid acquisition strategy across relevant channels, managing campaigns, and owning pipeline generation targets.
Requirements
- Develop and execute paid acquisition strategy across relevant channels
- Build, launch, and optimise campaigns end-to-end
- Design and iterate on landing pages, funnels, and lead magnets
- Implement conversion tracking, attribution, and reporting infrastructure
- Own pipeline generation targets and cost-per-acquisition metrics
- Create campaign assets or direct external resources to produce them
Benefits
- Monthly retainer: $4,000
- Potential performance bonus tied to qualified pipeline and acquisition cost targets
- Potential expanded scope or full-time conversion based on performance