Account Based Marketing, Senior Specialist - MedTech

PTC is seeking an experienced ABM Marketing Senior Specialist to lead targeted account-based marketing initiatives within the MedTech vertical. The role involves designing and executing campaigns that drive measurable impact, collaborating with sales teams, and analyzing results to refine strategies. The ideal candidate has 5-10 years of B2B ABM marketing experience, expertise in managing large-scale events and digital programs, and hands-on experience with Salesforce, Eloqua, and related reporting tools.

Requirements

• 5–10 years of B2B ABM marketing experience, ideally in software; experience in MedTech sector is a plus.
• Proven track record of building and executing successful ABM campaigns with measurable results.
• Expertise in managing large-scale events and digital programs from planning through execution.
• Strong understanding of sales processes and ability to support complex deal cycles.
• Hands-on experience with Salesforce, Eloqua, 6sense, and related reporting tools.
• Exceptional project management skills with the ability to meet tight deadlines.
• Clear and persuasive communicator, capable of influencing both marketing and sales stakeholders.
• Self-driven team player who can work independently and lead initiatives without constant oversight but also collaborate with peers to support common projects, share ideas and deliver impact for the vertical team.
• Willingness to travel 25–30% as required

Benefits

• Medical, dental and vision insurance
• Paid time off and sick leave
• Tuition reimbursement
• 401(k) contributions and employer match
• Flexible spending accounts
• Life insurance
• Disability coverage
• Generous commuter subsidy