Public Storage is seeking an Analyst, SEO & AI Search to support Marketing teams by analyzing search performance across traditional SEO and emerging GenAI-driven search ecosystems. The role requires staying informed on AI search, LLM behavior, SEO, and emerging trends to deliver insights that improve discoverability and alignment with evolving search behaviors.
Requirements
- Monitor AI-driven search experiences and present our brand and content
- Report on GenAI-related visibility and traffic patterns and identify opportunities to strengthen our presence in AI-driven search engines
- Support SEO initiatives including keyword research, on-page reviews, structured data/schema enhancements, and performance tracking
- Collect and analyze search performance data using tools such as Google Analytics, Google Search Console, and Google Business Profile
- Develop recurring reports and dashboards to present SEO and AI-related insights
- Conduct ad-hoc analyses to investigate out-of-pattern trends in search performance, AI-driven traffic impact, or emerging search issues
- Translate findings into clear, actionable recommendations for system changes and strategic projects
- Design and create reporting materials to support strategic planning and cross-functional decision-making
Benefits
- Competitive salary
- Opportunities for career growth
- Recognition for excellence in work culture, diversity, and inclusion
- Comprehensive benefits package