SPREAD is a Berlin-based Industrial AI SaaS company pioneering Engineering Intelligence for complex manufacturing industries. We're looking for a VP Marketing & GTM Strategy to drive SPREAD focus areas, clarify how we win in those segments, and which go-to-market motions we scale.
Requirements
- 8-12+ years in B2B software or industrial technology, with responsibility for go-to-market and marketing in enterprise environments.
- Experience designing or leading GTM strategy for high-ACV, multi-stakeholder deals.
- Proven track record of working closely with Sales and Product on shared pipeline and revenue goals.
- Exposure to technical or engineering-driven products (platforms, data/AI, industrial or engineering tools) and the ability to quickly understand complex technical concepts.
- Structured problem-solver: able to break down ambiguous GTM questions into clear analyses and decision options.
- Strong storytelling and communication skills: you can frame complex topics for executives, engineers, and commercial teams.
- Comfortable with data and metrics: you understand funnels, unit economics, and how to design tests to validate assumptions.
- Able to move between strategy and hands-on work: from crafting narratives and frameworks to shaping key decks and campaigns.
- Skilled at cross-functional collaboration, aligning stakeholders around a small number of important priorities.
- Leadership & Mindset: Proven ability to build and lead teams, set expectations, and create an environment where specialists can do their best work.
- Bias for clarity and focus: you simplify where possible, make decisions, and ensure important work is finished.
- Comfortable in a growth-stage environment with incomplete information and evolving priorities.
- High sense of ownership for business outcomes, not just marketing activity.
Benefits
- Flexible work arrangements
- Ownership of outcomes
- Impact on revenue and company trajectory
- Learning opportunities through weekly exec team strategy sessions and access to top advisors