Performance Marketing Specialist

The Fintech Client is seeking a Performance Marketing Specialist to drive growth through data-driven paid media strategies. The role requires analyzing campaign performance, generating reports, managing budgets, and implementing A/B tests. The ideal candidate will be skilled in data analysis and campaign optimization.

Requirements

• Develop and execute performance marketing campaigns across multiple channels.
• Analyze campaign performance metrics and identify opportunities for optimization.
• Generate detailed reports on campaign performance and present findings.
• Manage and allocate budgets effectively.
• Implement A/B tests and other experimental designs.
• Partner with creative and content teams to create ad content.