Manager, Influencer Marketing

The Pokémon Company International is seeking a Manager, Influencer Marketing to oversee and design initiatives for a best-in-class influencer marketing program. The role will involve developing and managing influencer marketing strategies, leading a team of influencer program managers, and collaborating with cross-functional teams to integrate influencer efforts into campaigns and events.

Requirements

• Eight years of experience in influencer marketing, preferably with gaming, entertainment, or youth-oriented brands
• Three years of experience directly managing people within cross-functional teams
• Proven track record of leading successful influencer campaigns and collaborating cross-departmentally
• Deep understanding of creator ecosystems across platforms like YouTube, Twitch, TikTok, and Instagram
• Demonstrated experience interpreting and applying regulatory requirements in campaigns
• Strong project management skills with the ability to juggle multiple campaigns and deadlines
• Excellent communication and relationship-building skills
• Ability to travel and participate in on-site events and activations
• Experience working within strict brand and legal guidelines
• Familiarity with influencer marketing tools and platforms (e.g., CreatorIQ)
• Passion for Pokémon, gaming, and pop culture

Benefits

• Competitive cash-based compensation programs
• 100% employer-paid healthcare premiums
• Generous paid family leave
• Employer-paid life insurance
• Employer-paid long and short-term income protection insurance
• US Employees: 401k Employer Matching
• UK/IRE/MX Employees: Pension Employer Contributions
• Fitness reimbursement
• Commuter benefit
• LinkedIn learning
• Comprehensive relocation package for certain roles