Growth Manager, Digital Marketing

Verkada is seeking a Growth Manager for their Digital Marketing team to drive customer acquisition through marketing campaigns across paid channels. The role involves managing a 6-digit quarterly budget, campaign planning, ideation, and execution with a data-driven mindset.

Requirements

• Develop and execute strategies that drive pipeline growth through digital marketing campaigns
• Manage the full lifecycle of marketing campaigns
• Work closely with internal teams across data science, marketing development representatives (MDRs), marketing operations, product marketing, and sales
• Track and analyze key campaign metrics and identify trends
• Proven experience in digital marketing and paid customer acquisition
• Strong understanding of social media platforms such as LinkedIn, Meta, X, Google and experience in running campaigns at various stages of the funnel
• Demonstrated ability to collaborate cross-functionally with sales, marketing operations, product marketing and creative teams
• Proficiency in data analysis, knowledge of Excel preferred
• Experience managing large-scale marketing campaigns, lead follow-up and conversion into pipeline and optimizing performance through the funnel

Benefits

• Healthcare programs with 100% employee premium coverage
• Nationwide medical, vision and dental coverage
• Health Saving Account (HSA) with annual employer contributions
• Flexible Spending Account (FSA) with tax saving options
• Expanded mental health support
• Paid parental leave policy & fertility benefits
• Time off to relax and recharge through paid holidays, firmwide extended holidays, flexible PTO and personal sick time
• Professional development stipend
• Fertility Stipend
• Wellness/fitness benefits
• Healthy lunches provided daily
• Commuter benefits