Dir., Consumer Insights
Yum!Plano, Texas, United States
Posted October 30, 2025
Full Time
About the Company
Yum! Brands, Inc., headquartered in Louisville, Kentucky, operates over 60,000 restaurants globally under brands like KFC, Taco Bell, Pizza Hut, and Habit Burger Grill. As a leader in the quick-service restaurant sector, Yum! specializes in chicken, Mexican-style food, pizza, fast food, and burgers. The company is renowned for its commitment to employee development and fostering a culture that values personal and professional growth.
Job Description
KFC US is seeking a Dir., Consumer Insights to lead critical projects and shape innovative strategies, focusing on the consumer experience. The role involves analyzing data, optimizing marketing investments, and driving business outcomes. This position requires a leader with experience in consumer insights and a passion for innovation.
Requirements
- Transforming all aspects of the customer experience and marketing activations.
- Ensuring KFC US remains consumer-centric.
- Developing and executing KFC US’ insights strategy across various functions.
- Driving consumer-centric work across function and informing KFC US’ broader strategy.
