We're seeking a visionary Digital Marketing Manager to lead the strategy and execution of end-to-end digital experiences, encompassing branding, performance marketing, and retention. This role focuses on creating a seamless customer journey, optimizing touchpoints, and driving loyalty for the brand. The ideal candidate will be strategic, hands-on, and data-driven.
Requirements
- 5+ years of experience in digital marketing, eCommerce, or DTC brand management
- Strong knowledge of Shopify, email marketing platforms (Klaviyo or similar), and performance channels
- Proven track record in designing and optimizing full-funnel customer journeys
- Deep understanding of retention marketing, CRM, and lifecycle optimization
- Highly analytical with experience in user behavior analysis and A/B testing
- Skilled in cross-functional project leadership and strategy communication
- Creative thinker with relentless focus on optimization and experimentation
Benefits
- Competitive compensation
- Opportunity to drive real results
- Remote work flexibility