We are seeking a visionary Digital Marketing Manager to lead the strategy and execution of end-to-end digital experiences. This high-impact role focuses on optimizing customer interactions across Shopify, email, and other channels to drive conversion, loyalty, and long-term value, with a focus on both branding and performance. The role requires a strategic and hands-on approach, with a data-driven mindset and a sharp eye for UX.
Requirements
- 5+ years of experience in digital marketing, eCommerce, or DTC brand management
- Strong knowledge of Shopify, email marketing platforms (Klaviyo or similar), and performance channels
- Proven track record in designing and optimizing full-funnel customer journeys
- Deep understanding of retention marketing, CRM, and lifecycle optimization
- Highly analytical with experience in user behavior analysis and A/B testing
- Skilled in cross-functional project leadership and strategy communication
- Creative thinker with relentless focus on optimization and experimentation
- Experience in the wellness, supplement, or CPG space is preferred
Benefits
- Ownership over digital strategy
- Flexibility to work remotely
- Opportunity to shape the future of the customer journey
- Competitive compensation
- Autonomy to drive real results
