Paid Media Manager
Affinity.coLoja, Loja, Ecuador • Toronto, Ontario, Canada
Posted October 16, 2025
79100 - 105480 CAD year
Full Time
About the Company
Affinity.co is a relationship intelligence platform empowering dealmakers in relationship-driven industries to find and win better deals faster. With automated insights and technology, Affinity enables leaders to drive deals, free up time from manual data entry, and ensure their teams act confidently with comprehensive relationship context. Founded in 2014 and backed by leading investors, Affinity serves over 3,000 organizations worldwide.
Job Description
Affinity is seeking a performance-driven Paid Media Manager to lead their full-funnel paid media strategy and drive measurable growth across B2B channels. This role combines strategic thinking with hands-on execution, focusing on continuous testing, optimization, and AI-powered innovation. The role reports to the VP of Demand Generation and requires ownership of multiple-million dollar budgets.
Requirements
- 5-7 years of B2B paid media experience, preferably in SaaS, fintech, or high-ACV software environments
- Proven track record managing annual paid media budgets of $2M+ with demonstrated ROI improvement
- Advanced analytics skills with proficiency in Google Analytics, attribution platforms, and data visualization tools
- Technical Proficiency: Daily AI tool usage for campaign optimization, creative testing, and audience research
- Strategic Thinking
Benefits
- Health Benefits
- Retirement Planning
- Learning & Development
- Wellness Support
- Team Connection
