Director of Demand Generation
City Wide Facility SolutionsLenexa, Kansas, United States
Posted October 8, 2025
Full Time
About the Company
Founded in 1961, City Wide has become synonymous with building maintenance in its home Kansas City market and now has over 100 franchise locations in the United States and Canada. We help clients manage their facility's needs by scheduling the 20+ interior and exterior services for them. City Wide simplifies the process for building owners and property managers, easing the time, stress, and resources typically required to oversee an entire facility. For more information about City Wide's services, please visit gocitywide.com/services.
Job Description
City Wide is seeking a Director of Demand Generation to lead strategic marketing and sales initiatives across franchisees, national accounts, and franchise development teams. The role involves designing and implementing marketing programs, managing budgets, and overseeing outbound activities to drive lead generation, revenue growth, and strengthen brand presence. The ideal candidate will be data-driven and possess strong leadership skills.
Requirements
- 7–10 years of digital marketing experience
- Expertise in ABM, PPC, SEO, email, direct mail, lead scoring, and website management
- Data-driven and results-focused
- Proven leadership abilities with experience managing business development centers
- Highly organized and strategic
- Exceptional communication skills
- Proficiency with Microsoft Office, HubSpot, CRM systems, marketing automation tools, social media platforms, Google Analytics, and Adobe Suite
- Good eye for design and brand standards (plus)
- Passion for continuous learning and innovation
Benefits
- competitive compensation
- bonus potential
- full benefits package
- medical
- dental
- vision
- life insurance
- short and long-term disability
- PTO
- 401k plan
