Brand Director
FridaMiami, Florida, United States
Posted November 13, 2025
Full Time
About the Company
Frida is a company that values collaboration and community. They are a leading provider of products for parents and children.
Job Description
Frida is seeking a Brand Director to join their team and help lead performance analytics capability, innovation strategy, and demand generation action planning for the Frida Baby portfolio. The role involves growing the business through in-depth analysis and storytelling on market trends, and making strategic recommendations based on data insights.
Requirements
- Bachelor's and/or Masters Degree in Business, Marketing, or related field
- 7-10+ years' experience in an analytical field
- Extremely proficient in Microsoft Excel, PowerPoint, and Nielsen/IRI
- Excellent communicator
- Comfortable working with incomplete datasets / uncertainty with a think-outside-the-box mindset
- Team player who enjoys working and learning across departments
Benefits
- Comprehensive medical, vision, and dental plans
- Employer paid life insurance
- Supplemental insurance options including Accident Insurance, Short-Term Disability and Long-Term Disability
- FSA & HSA
- 401k matching up to 4% with immediate vesting
- Generous paid time off program
- Flexible paid pregnancy and parental leave
- Weekly wellness programming
- Dog friendly office
- Learning & development opportunities for professional and personal growth
- Company-wide events & outings
- Exclusive employee product discounts
