Director International Brand Management, Integrated Marketing

Frida is seeking a Director International Brand Management, Integrated Marketing to drive the development and execution of integrated marketing plans across international markets. The ideal candidate will have 10-12+ years of integrated marketing experience and a strong background in product strategy and commercialization.

Requirements

• 10–12+ years of integrated marketing experience across brand, media, and digital channels
• Proven experience managing country-level marketing budgets and optimizing spend for ROI
• Strong background in product strategy and commercialization, ideally with international exposure
• Experience leading full-funnel campaigns across multiple markets or regions
• Strong understanding of global marketing operations and cross-cultural brand execution
• Demonstrated ability to balance long-term brand building with near-term growth objectives
• Exceptional communication, influence, and collaboration skills in matrixed environments
• Experience in consumer brands or digitally-led, high-growth companies preferred

Benefits

• Comprehensive medical, vision, and dental plans
• Employer paid life insurance
• Supplemental insurance options including Accident Insurance, Short-Term Disability and Long-Term Disability
• FSA & HSA
• 401k matching up to 4% with immediate vesting
• Generous paid time off program including elective PTO days, federal holidays, sick/wellness days, and a birthday floater
• Flexible paid pregnancy and parental leave
• Weekly wellness programming designed to maximize personal time and minimize time spent investing in personal care outside of work hours
• Dog friendly office
• Learning & development opportunities for professional and personal growth
• Company-wide events & outings
• Exclusive employee product discounts