Brand Architecture & Activation Manager
Pernod RicardMexico City, Mexico City, Mexico
Posted October 22, 2025
Full Time
About the Company
Pernod Ricard is a convivial, responsible and successful global wine and spirits group and the #1 premium spirits organisation in the world. The Group represents 240 premium brands available in more than 160 countries. We are 18,500 exceptionally talented people worldwide with our own salesforce in 73 countries. Our portfolio is one of the most comprehensive in the market with every major category of wine and spirits, providing Pernod Ricard with a unique competitive advantage. To keep growing our business, transforming our industry and making a positive impact on the world, we believe in the power of human connection. Creating ‘convivialité’ is our business and our raison d’être. As ‘créateurs de convivialité’, our purpose is to turn every social interaction into a genuine, friendly and responsible experience of sharing. We believe there can be no convivialité with excess and strive to be sustainable and responsible at every step, from grain to glass. You must be of legal drinking age to follow and only share with others of age. Enjoy our brands responsibly. UGC policy: https://bit.ly/41XEYbx
Job Description
We're looking for a Brand Architecture & Activation Manager to join our team at Pernod Ricard. As a key member of our House of Tequila's Brand Architecture & Activation team, you will be responsible for defining how our brands live and grow, from product design to consumer experiences.
Requirements
- University degree in Marketing, Business, or related field
- Minimum 8 years experience in Brand Management, Portfolio Strategy, or Activation roles within consumer goods or spirits
- Proven experience leading packaging, design, and activation projects end-to-end
- Solid understanding of trade, retail, and on/off trade marketing
- Experience working in cross-functional and international environments
- Fluent in English, Spanish a strong plus (or willingness to learn)