
Rothy's is a sustainable fashion brand that repurposes plastic bottles to create stylish shoes, bags, and accessories. By transforming waste into wearable products, Rothy's reduces environmental impact while offering consumers eco-friendly alternatives. The company's innovative approach not only addresses the issue of plastic pollution but also provides high-quality, fashionable items that are both practical and socially conscious.
Rothy’s is seeking an Associate Manager, CRM to lead the execution and optimization of email and SMS marketing channels. The role involves campaign execution, audience segmentation, performance analysis, and lifecycle optimization, aiming to improve customer engagement, retention, and lifetime value. The position sits at the intersection of creativity and data, strategy and execution.
Rothy's is a sustainable fashion brand that repurposes plastic bottles to create stylish shoes, bags, and accessories. By transforming waste into wearable products, Rothy's reduces environmental impact while offering consumers eco-friendly alternatives. The company's innovative approach not only addresses the issue of plastic pollution but also provides high-quality, fashionable items that are both practical and socially conscious.